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Journal


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    SOAR X Studio SS22

    A look behind the scenes as we captured our entire SS22 collection - including the Women's Race Capsule - in motion
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    Designer's Notes on Film: Trail Race Vest

    Tim takes us through the design and development of the Trail Race Vest.
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    Designer's Notes on Film: Hot Weather Zip Top

    Tim delves into the fabric and construction of the new Hot Weather Zop Top, featuring a fitted four-panel construction, UPF 30 fabric and outstanding breathability.
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    Designer's Notes on Film: Long Sleeve Hot Weather T

    Tim takes us through the design and development of the new Long Sleeve Hot Weather T. Taking the design of the Hot Weather T, then adding ergonomic full-length sleeves, made from the same UPF 50 fabric, this long sleeve top takes summer running apparel to new levels.
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    Designer's Notes on Film: Race Shorts 5.0

    Tim delves into the fit, fabric and function of our new, Race Shorts 5.0, the ultimate stripped-back racing split short.
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    Perspective / Night of The 10,000m PB’s

    For many Night of The 10,000m PB’s needs little by way of introduction. For those who it does, it’s a day of 10,000m track racing unmatched anywhere in the world. We sent Matt Moran down to Parliament Hill track on London’s Hampstead Heath to capture a day of distance running like no other, at an event which keeps reinventing what the sport can - and should be - be for racers and spectators alike.
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    The Sunday Service with YFR

    The long, easy Sunday run. Perhaps the only weekly session so universally adhered to by runners everywhere. With that in mind, we wanted to get a little closer to what Sunday looks like for a group who get together week in, week out, so we linked up with East London run crew and community, Your Friendly Runners.
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    The Art of Running

    We caught up for a coffee with Hackney based, Bahamian artist, Victoria Park Harrier & 2:53 marathoner Blue Curry to chat about his art, running and where the two worlds to collide.
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    The Way Back

    Runner of the first ever sub-4 mile in SOAR kit, SOAR Race Team member Ian Crowe-Wright endured a difficult 2021 season, suffering from Plantar fasciitis. He spoke to us about his journey back to fitness and offers a wider insight into how to deal with injuries.
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    Designer's Notes on Film: Nano Rain Jacket

    Tim guides us through the development, performance and real-world functionality of the new Nano Rain Jacket; the pinnacle of SOAR garment technology.
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    SOAR SOLSTICE

    Our winter community challenge has arrived. 
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    Designer's Notes on Film Run Trouser

    From their foundation via a London tube journey to a cross-country race, to their tailored fit, 4 x way stretch merino fabric and their extensive versatility.